Entrepreneurs With Get Up And Go
Finding the ‘Gap’
Gillian O’Neil has a clear vision… To change the way businesses communicate.
How does she plan to do this?
With 12 years of experience in the creative media and technology sector Gillian has found the gap. This gap is critical, it is the gap in the market that most entrepreneurs are looking for, it is this gap that will enable them to design a product that will ultimately be used by a wide range of people and make their business a success.
Gillian’s ‘gap’ was online video.
With an audience of 58,309,546 online users in Europe and 1,802,330,457 people online around the world (www.internetworldstats.com) where would be better?
Since February last year ComScore reported that there has been a 37% increase in online video viewing and with Gillian’s keen interest in media and technology she now co-owns the business 29Studios.
29Studios creates and distributes professionally generated online content for businesses, whether it is online video, 3D animation or web design at affordable prices.
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But as I’m sure you’re already thinking ‘online video and web design that can’t be enough, hundreds of people must be offering online videos and web design’?
Well you’d be right, that’s not all.
Along with 29Studios Gillian also co-owns Moviecom.tv a new platform for business communication which has been described as ‘You Tube for businesses’.
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This service is unique and will set Gillian on her way to change the way businesses communicate. Moviecom.tv is a new platform specifically for businesses to interact through their own channel which allows you to preview their business video and then click through to their site if it grabs you. Simple and highly effective!
Currently there are more than 250 channels.
In May 2010 Moviecom.tv is planning to launch a new FREE platform where businesses will sign up for free and have the space to create their own website which is social media ready, post the latest news on their business and upload and store their very own video blogs.
What more could a business want to get them going?
After reading this you may be thinking ‘I’ve found my gap’ or ‘how am I going to find my gap’. The trick, if you ask Gillian, is to find something you love and make it work for you.
“I am at a point in my life where I only do stuff I enjoy. I have a number of things on the go, all of which are my passion. “
Gillian O’Neil
So when you find your ‘gap’ make sure to do your research, you don’t want to be caught out!
Facts about online video:
“Online video can lead to a 40% increase in buying a product or service”
ComScore & Internet World Stats
“Viral video marketing campaigns increase click through rates by 750%.”
MarketingExperiments.com, November 2006
‘You Tube is the 2nd largest search engine’
Erik Qualman, Social Media Blog, May 2010
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